The Debrief

Quantive Rebrand

by

min read

•

27/6/2023

Formerly Gtmhub, Quantive is purpose-built OKR software that helps ambitious companies of all sizes close the strategy execution gap. Quantive required a brand identity to match their big, audacious vision and showcase they are not just software or an idea — they are an entirely new way of working. In this episode, Focus Lab CEO Bill Kenney chats with Casey Carey, Chief Marketing Officer at Quantive, about launching in December, how they kept the company in the loop (and if that was a good idea), and more.

See more of our work together.

An audio-only version of this video is available on our podcast, Focus on Brand.

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More than anything, we want people to succeed, professionally and personally.

More than anything, we want people to succeed, professionally and personally.

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